Apple Announcements Fade Fast

Apple’s announcements today just did not have sustaining interest– especially given the buildup. First return to the presentation stage by Steve Jobs. Yes, the on stage presence of Steve Jobs to a long standing ovation was impressive. There were price reductions, selected video+voice recording+pedometer add-ons plus memory enhancments to half a dozen iPod models. There were new software features for iTunes.These are the type of gadget innovations that keeps the iPod/iTunes franchise fresh. And Steve Jobs made it official – the number of Apps for the iPhone had reached 75,000 [- take that for developer enthusiasm and support Steve Ballmer]. But….


But most disappointing, there was no iTablet announcement. This means no vision yet on a super-touch pad/standalone media device/”Netbook” from Apple that plays games, displays movies/TVs, and/or acts as a Macbook add-on. No further Snow Leopard to iPod or iPhone software tie-ins. No pricing changes for the Mac or MacBook line of computers to leave a wide price performance opening for Windows 7 powered PCs. So I find myself agreeing with Bloomberg: IPods [only] Disappoint Investors at Jobs’s Comeback Event. Apple’s buildup and announcement was like Gaels Monfils in last night’s Us Open tennis match against Rafael Nadal, Monfils just ran out of steam. So did these announcements.

1 thought on “Apple Announcements Fade Fast”

Comments are closed.