While doing a review of Google Sites, a second “no coding required” app making system was encountered. Forrester calls this tool system – Mobile Low-Code Platforms For Business Developers. Forrester and Clutch identify this as a fast  growing development segment as companies look to speed up data and information exchange internally between offices and divisions and externally with various customers, suppliers and clients.

But what is certainly propelling this App Generation is the fact that mobile phones/devices have the computing power [ but not screen size or disk space] of desktop computers of  just 3-5 years ago. Second, everybody moving around has a mobile phone not just for calls but entertainment games,  browsing the web and info utility apps and uses. Third, as mobile WiFi speeds have gone through  3 generations in 20 years from 2-5  megabits/second to  20-50 megabits/second 5 years ago to an upcoming 200-500 megabits/second with 5G services emerging in the next year, all at roughly the same price – the way people interact with the Web is changing profoundly.

This is the mobile mandate. How do organizations and  businesses large and small take advantage of  potential customers having a desktop computer in their pockets with now near instant communication speeds on a mobile phone.

And there are two major development  contenders for creating the apps and websites for large and small businesses. The Mobile App Making Systems are laser focused on creating native mobile phone apps that allow businesses to push notifications to clients about specials deals or new services. Or do   browsing through their sales offers or support services offline. Yet still offer a complete website set of services – About, Shopping, Backup& Support, Event Scheduling, Info Help & Advisories, etc.

Starting at the desktop level are the Website Builders. These tools also have no-coding required, drag and drop designers. And these tools deliver increasingly savvy mobile responsive systems – this means they deliver pages attuned to the device [mobile phone, tablet, desktop or special screens]making a connection. Finally, WordPress Pagebuilder are able to add plugins that afford push notifications, offline browsing and delivery of native mobile code. 

So the next 3-5 years will show which set of tools – Mobile Appmakers or Website Builder will be able to take advantage of the huge increment in 5G communications speed and sophisticated messaging that now “just-barely-fit” on 4G channels.